JKT48
Producer Yasushi Akimoto decided to bring the AKB48 concept to Indonesia because the group had begun to develop a fan base in the country. Indonesia's growing economy was seen as a potential market by many Japanese companies, and Akimoto established a partnership with these businesses and the country's largest media conglomerate Global Mediacom, the southeast Asia's largest and most integrated media group to replicate the AKB48 business model.While JKT48 does not restrict membership by nationality, applicants must be residents of Indonesia. The group has 51 members and released its 1st studio album Heavy Rotation on February 16, 2013 via Hits Records, a division of MNC subsidiary PT Star Media Nusantara. It performs songs by AKB48 and other sister groups that are translated into Indonesian.
Much like AKB48, the female Japanese idol group formed in 2005 in the Akihabara neighborhood of Tokyo, JKT48 is based on the concept of idols with whom fans can "'meet', or at least develop a similar feeling of intimacy". JKT48 takes its name from the group's base city of Jakarta, Indonesia.[a] The country was seen as a potential market for the idol business because of its relatively young populationâ€"As of 2012 about half are under the age of 30â€"and the popularity of Japanese manga series such as Slam Dunk and One Piece. In order to bring the concept of AKB48 to Indonesia, producer Yasushi Akimoto partnered with Hary Tanoesoedibjo, CEO of the country's largest media conglomerate Global Mediacom, the southeast Asia's largest and most integrated media group and Japanese electronic commerce company Rakuten.
The formation of JKT48 was announced on 11 September 2011 at an AKB48 event held at Makuhari Messe in Chiba, Japan. Applicant interviews took place in late September, and the 1st auditions were held 8â€"9 October. AKB48 member Minami Takahashi also visited Jakarta during the auditions to promote JKT48 among fans of AKB48. Applicants didn't have to be Indonesian citizens, but they must reside in the country. Approximately 1,200 girls auditioned for the group, and 51 were selected to proceed to the 2nd round. Finalists were judged based on their dance performance of "Heavy Rotation", from AKB48's single of the same name, and their performance of a song of their choice. JKT48's 28 1st generation members, ages 12â€"21, were selected on 2 November. JKT48 made its 1st public appearance on 17 December on the live music program 100% Ampuh on Global TV and performed "Heavy Rotation", with lyrics translated into Indonesian.
As part of the concept of "idols you can meet every day", AKB48 performs daily at its theater in Akihabara. The JKT48 management team aimed to accomplish this same principle and began scouting locations in Jakarta for the group's own theater in early 2012. An unoccupied site in the fX Sudirman shopping mall was selected as the theater's eventual location, and planning for its renovation began in April. In the meantime, the 1st theater performances were held 17â€"20 May at a temporary stage in the Nyi Ageng Serang Building in Kuningan, Jakarta. The official theater opened on 8 September for daily performances with a set list of 16 songs that have been translated into Indonesian. The theater has a seating capacity of 180 and standing room for 30, and its design is a close replica of the AKB48 Theater..
JKT48 has also performed in Japan alongside other AKB48 sister groups. In its 1st performance in Japan, the group was a surprise guest at 2011 AKB48 KÅhaku TaikÅ Uta Gassen and performed the Indonesian version of "Aitakatta". It also performed alongside AKB48 and other sister groups at the 62nd NHK KÅhaku Uta Gassen with a total 210 members onstage. It also participated in the 2012 AKB48 concerts at Saitama Super Arena and Tokyo Dome.
Management began accepting applications for 2nd generation members on 13 August 2012. Of the 4,500 applicants, approximately 200 were selected for interviews the following month. The pool was then narrowed down from 67 to 31 in a selection round held by RCTI television. All 31 finalists were eventually chosen as 2nd generation members at a final audition on 3 November in Japan. Additionally, AKB48 members Aki TakajÅ and Haruka Nakagawa, whose transfers to JKT48 were announced at the Tokyo Dome concert, officially began their activities with the group on 1 November and made their theater debut on 26 December. Nakagawa became interested in Jakarta during a visit with other members of AKB48 earlier in February.
JKT48 was scheduled to release its debut album in January 2013, but production was hampered because of flooding in Jakarta. To celebrate the release, the group's management team had distributed 100,000 free CD singles. Each single featured an Indonesian version of one of four songs: "Heavy Rotation", "Kimi no Koto ga Suki Dakara", "Baby! Baby! Baby!", and "Ponytail to Shushu". Members, some of whom were directly affected by the flooding, later held a charity event in order to raise funds for the city's relief efforts. The debut album, titled Heavy Rotation, had a limited release at the JKT48 Theater on February 16 and went on sale in music stores nationwide on March 2. All previously released singles were included in the album.
There are 51 members in JKT48 split into two performing teams. As members leave the group, their ranks are continuously replenished by trainees. Team J contains 23 members, 21 of whom were selected in the 1st generation auditions. Its remaining two members were transferred from the sister group AKB48. Team KIII is formed from 18 2nd generation members, while the trainees' team contains the ten remaining 2nd generation members.
JKT48 is billed as a "unique idol group with Indonesian culture". Harris Thayeb, President Director of the group's promotional agent Dentsu Media Group Indonesia, believed the group's concept "will make our idols more down to earth, being always nice and able to be greeted anytime". The group was seen as part of the "Cool Japan" brand adopted by the Japanese government to promote the country's culture around the world. JKT48 held a joint concert with AKB48 at the Japan Pop Culture Festival on 25 February 2012 at Balai Kartini in Jakarta. The event was sponsored by the Embassy of Japan, the Japanese Agency for Cultural Affairs, and the Indonesian Ministry of Tourism and Creative Economy. According to Junji Shimada, deputy to the Japanese ambassador, AKB48 was invited to perform because of its status as a Japanese pop icon, and the two sister groups represent the friendship between Japan and Indonesia.
JKT48 appeared in television shows almost daily after its debut and in television advertisements by Japanese companies that intend to capture a share of the rapidly growing Indonesian market. Otsuka Pharmaceutical hired JKT48 to promote the company's Pocari Sweat beverages one month after the group's 1st members were announced. Sharp Corporation selected JKT48 to appear at the company's promotional events, and Yamaha Motor Company hired the group in order to promote its line of fuel efficient Mio J scooters to Indonesian teens. Ezaki Glico also featured the group in its advertisements as part of an effort to grow sales in Indonesia to over Rp1 billion.
Although JKT48 often appears in Indonesia's newspapers and electronic media, as of 2012 the group has yet to generate interest among adults. This is in contrast to AKB48, whose popularity in Japan has made it a household name in its home country. Teenagers and single young men make up the largest portion of the JKT48 and AKB48 fan base. Furthermore, some believe JKT48's idol concept isn't representative of Indonesian culture.
Related Sites for JKT48
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